
Sell Me This Podcast
Sell Me This Podcast is a deep dive into the intricate world of enterprise technology sales and procurement. Hosted by Keith Daser, each episode unravels the strategies, tactics, and human psychology behind how business-oriented technology solutions are bought and sold. Designed for corporate buyers, technology sales professionals, and business leaders, the podcast provides actionable insights to help maximize the value of tech investments. Expect engaging interviews with industry experts, real-world case studies, and practical advice. Tune in to demystify the tech sales process and gain invaluable tips for navigating your next big purchase.
Podcasting since 2024 • 16 episodes
Sell Me This Podcast
Latest Episodes
Innovation, Imagination, and Curiosity with Ian Macdonald
On the season finale of the Sell Me This Podcast, host Keith Daser talks with Ian Macdonald, Business and Innovation Leader at KPMG Canada. In this wide-ranging conversation, they explore the intersection of innovation, risk, and why Calgary is...
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Season 1
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Episode 16
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42:12

Leading with Agility and Embracing Change with Cassie Jeppson
On this episode of the Sell Me This Podcast, Keith Daser talks with Cassie Jeppson, Director of Channel Programs and Operations Strategy at Lenovo. From hobby-farming in Tennessee to leading one of North America’s largest channel teams, Cassie ...
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Season 1
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Episode 15
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42:20

Scaling Smarter and Surviving the Climb with Tim Thomson
On this episode of the Sell Me This Podcast, Keith Daser talks with Tim Thomson, former MSP founder, business coach, and the creator of Cyber Trends. After scaling his managed services company to over $7 million in revenue, Tim learned the kind...
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Season 1
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Episode 14
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40:03

Turning Frustration into Growth & Leading with Outcomes with Matthew Nielsen
On this episode of the Sell Me This Podcast, Keith Daser talks with Matthew Nielsen, founder and CEO of Ethicrithm and former CEO of Fishbone Analytics. With decades of experience in IT outsourcing, enterprise analytics, and digital transformat...
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Season 1
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Episode 13
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41:57

Leading with Trust and Selling Cybersecurity with Scott Coleman
On this episode of the Sell Me This Podcast, Keith Daser talks with Scott Coleman, Enterprise Account Executive at Arctic Wolf, a leader in cybersecurity operations. From the intensity of capital markets to the fast-moving world of tech sales, ...
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Season 1
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Episode 12
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41:21
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